

What began as a simple idea to launch a photo booth business at the Hard Rock Hotel Cancun evolved into the creation of a truly unique artistic experience. We managed the project end-to-end—from initial research and conceptual design to supplier coordination and complete production oversight. This included selecting the ideal photo booth system equipped with advanced AI features, and collaborating closely with Puerta Left Carpentry Studio to ensure every structural detail was crafted with precision. Once completed, we also designed custom templates for both printed and digital photos.
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Our visual and structural inspiration came from flight and hard cases used for musical instruments, reimagining them on a larger, architectural scale. For the interior experience, we drew influence from Yayoi Kusama’s Infinity Mirror Rooms, creating a sense of immersion and endless reflection. Additionally, the creative energy of Playlab served as a guiding inspiration from the very beginning. Through hands-on supervision and dedication at every stage of the process, we brought this vision to life—delivering an exceptional final result.





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